Definition
What sufly is
sufly is an on-demand creative team for companies in Korea. Instead of quoting job by job, we place a named team on your account for a fixed monthly capacity and keep producing across every channel you run.
The model came out of running year-round design for department stores, duty free retailers and consumer brands, where the work never arrives as one neat project.
Services
What we produce
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AI visual production
Ad creative, product imagery, editorial and model shots generated from a model trained on your brand. See AI visual production
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Brand & key visual
One campaign image plus the rules that let it travel across every channel. See key visual design
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Design operations
A monthly team that absorbs banners, detail pages, in-store print and last-minute requests. See design operations
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Website & commerce
Corporate sites, brand sites, landing pages and commerce builds on Cafe24, NHN commerce, Shopify or a custom stack. See website & commerce
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Branding & content
Identity systems, social and performance creative, print collateral, packaging and IP. See branding & content
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AI agents & m-CMS
A RAG-based sales agent and a CMS built around conversion, for teams that want to run the site themselves. Korean page
Engagement
How an engagement works
Capacity is measured in man-months. A team is sized to the monthly volume, reviewed every quarter, and can be boosted for a peak season.
| Model | Best for | How it runs |
|---|---|---|
| Short sprint | A launch, a rebrand, one campaign | 1–3 months of concentrated capacity |
| Monthly retainer | Continuous channel and campaign output | 6–12 months, capacity reviewed each quarter |
| Build then operate | A new site or store that needs running afterwards | Build phase, then a monthly operations team |
Track Record
Brands we have run
Lotte Duty Free for more than two years, Ma:nyo Factory for four consecutive years, Ananti for two consecutive years. Ecommerce, brand site and campaign work for The History of Whoo, AEKYUNG, CJ 4DPLEX, le coq sportif, SPC, V&A Beauty and Harim.
The company has taken more than 100 domestic and international design awards.
FAQ
Frequently asked questions
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What exactly does sufly do?
sufly is an on-demand creative team for companies in Korea. A dedicated team covers strategy, design, front-end and ongoing operation, and stays with the brand month after month rather than project by project.
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How is this different from hiring an agency per project?
A project agency prices each job and the relationship resets when the job ends. sufly keeps a named team on a monthly basis, so brand rules do not have to be explained again and urgent requests can be handled the same day.
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Do you work with companies outside Korea?
Yes. Most inbound work comes from global brands running campaigns for the Korean market, where local retail, commerce platforms and channel formats matter. We write and review in English and Korean.
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What size of company is this for?
Teams that already have a marketing or online function but not enough internal design and front-end capacity. Our long-running accounts are department stores, duty free, food and beauty brands.
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How do we start?
Send the channels, the monthly volume and the start date through the contact page. We reply with a proposed team structure and a monthly plan.
Work With Us
Tell us what you need this quarter
Send the channels, the volume, and the start date. We reply with a team structure and a monthly plan, not a generic deck.